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Why sell Manulife life insurance
You know how important life insurance is for your clients, so the only question is which product to offer them. With our new approach to insurance, we hope the answer is “Manulife life insurance.”
We recognize clients’ needs are shifting, so we’re shifting, too. We’re giving you the opportunity to have more meaningful, personalized and engaging relationships with your clients.
The Manulife Vitality way
With Manulife Vitality leading the way, we offer personalized programs that educate, empower and incentivize customers to live longer, healthier lives – and reward them for everyday choices they make to achieve that goal. Because when your clients are healthy, everybody wins.
Our shared value approach
Our customers come first – we sincerely believe that. But our shared value approach to insurance can benefit customers, advisors, Manulife, and even the community at large, at the same time.
- For clients, insurance becomes not just a begrudgingly necessary expense, but an opportunity to save and live healthier.
- For advisors, new markets can open up and client retention can improve.
- For Manulife, we demonstrate our dedication to customers and cement our role as a market leader.
- For the community, when people make healthier choices, health care costs are lowered and there’s less strain on the health care system.
Integrating Manulife Vitality
Manulife Vitality embodies our shared value approach to life insurance. It’s a program that brings real value to owning insurance through rewards for healthy living. And we’re committed to bettering the health of Canadians. In fact, we’ve pledged to help make 100 million people 20% more active by 2025.
Your clients can access the benefits of Manulife Vitality in one of two ways:
Benefits to advisors
Here are some benefits you can enjoy with this unique, rewards-driven and scientifically proven behavioural insurance platform:
- Access to a broader market of customers
- Increased upsell and cross-sell opportunities
- Increased referrals
- Improved customer retention
Our life insurance products
We have a wide range of life insurance products you can offer your clients and many come with Manulife Vitality.
Announcing the 2023/2024 Dividend Interest Rate for Manulife Par
We’re pleased to announce the Manulife Dividend Interest Rate (DIR) for Manulife Par policies will increase September 1st, 2023. Find everything you and your clients need to know about the new rate and the Manulife Par Fund all in one place.
Check it out
Term Life products
Whole Life products
Universal Life products
Guaranteed issue life product
† Insurance cost or premium savings are in comparison to the same Manulife life insurance policy without Vitality Plus. The level of savings will vary based upon the Vitality Status achieved. Insurance savings are only available on Family Term with Vitality Plus and Manulife UL with Vitality Plus and not Manulife Par with Vitality Plus.